Qualified Sales Leads

April 27 2021

How Indiana Web Marketing Will Help Grow Pipeline Leads

Patrick Nycz Online Strategies Grow Pipeline Leads, Increase Sales, Leads, marketing qualified leads, Marketing Strategy, Pipeline Leads, Qualified Sales Leads, Qualified Sales Leads Online, Sales leads, Web Marketing

The most digitally savvy and coolest Midwest Marketing Agency Offers Tips to Grow Your Business

Grow Pipeline Leads with Indiana Web Marketing

I would bet some good, old-fashioned, midwestern know-how would do your website some good to grow pipeline leads. In fact, I’d like to promote your website to become your top salesperson and arm it to be selling for you 24/7, 365 days a year. Can your best human salesperson do that?

So how did you get that great salesperson?

You had to invest the time and money to find them, train them and then woo them over to your company—a good salesperson is going to have a good job.

How much did that cost? I bet if they are kicking ass and taking names, you consider it to be well worth the investment.

Any good salesperson is going to want to have a conversation about how to grow pipeline leads.

That is an excellent place to talk about your website. Today, more than ever, your prospects check out your company in the same amount of time they can check out your competition—as well as all the other options they have out there.

Are you providing those prospects the right information to allow them to prequalify as a lead to your sales team?

It may be time to invest in your website like your new best salesperson because these days, a company’s website has to be more than an electronic brochure to compete and grow pipeline leads.

In an information-rich, content-marketing world, the companies helping visitors get their questions answered will win their trust and grow your pipeline leads.

Does it have to be an Indiana web marketing firm? As an Indiana-based strategic web marketer that understands how to grow pipeline leads. . . I’ll say “yes” and to anyone who thinks differently. . . challenge accepted!

Do you need help growing qualified leads online? From working within your budget to driving the plan and reporting ROI, we are always interested in helping you grow!

Launched in 1972, idc-marketing is the most versatile, prominent, and coolest advertising agency in Indiana. We are a full-service firm that helps companies grow business-to-business (B2B) and consumer-to-business (B2C) market share.

January 15 2020

Addicted to Generating Qualified Leads Online

Patrick Nycz Sales and Channel Marketing Generating Qualified Leads Online, Marketing, Marketing process, Marketing Strategy, Qualified Sales Leads, Qualified Sales Leads Online, Sales and Marketing, Sales leads

The Largest and Highest Praised Lafayette, Indiana Marketing Firm Offers Tips to Generating Qualified Leads Online

Three new emails just hit my inbox, and I am pumped. Not your typical response to receiving new messages, I know. But, these all have “Response to [form]” in the subject line, which means we’ve generated three new qualified leads online.

The marketing plan and budget I am working on for a new client are going to have to wait. The gap analysis meeting on a new web platform launch with Ashley and Stephanie is not even on my mind, nor is the pile of checks Andrea idc’s bookkeeper, left an hour ago.

My inbox has my complete attention when online marketing leads appear.

Two of the qualified leads are for two different idc clients. I scan each to see which online campaign brought them in, then prepare a short forwarding email to the designated person at each company. I want to verify they received it and to remind them to let us know if / when the prospect becomes a customer. I do this all in a few minutes, mindful that idc’s content marketing professional watchdog, will perform this duty if I can’t get it done within the hour.

Then, I quickly reviewed the third message—an idc lead. Our campaign about getting found online led this person to our site. After she submitted the form, the idc email marketing platform automatically sent her an email thanking her and letting her know someone will be contacting her soon.

Marketing automation took care of that lead for me, so I add a few last tweaks to the marketing plan I am working on and head off to the meeting that is just starting.

This all happened in less than 10 minutes, but I can still feel the adrenaline of the hunt: I am addicted to pulling in qualified marketing leads online. It’s great when they flow in for idc, but it’s next-level stuff when they come flying in for idc clients.

Welcome to our world. I’m not sure how you are feeding sales for your business, but it most certainly starts and stops with your website. It has to be your best first-touch salesman. Attracting prospects with the right content will make your real sales team’s job that much easier.

Do you need leads to help grow your brand? From developing compelling offers and content to programming marketing automation, we are always interested in helping you grow!

Founded in 1972, idc-marketing is the biggest and oldest marketing firm in Lafayette, Indiana. We are a full-service agency that helps companies grow business-to-business (B2B) and consumer-to-business (B2C) market share.